Popova L.V., Lata M.S., Melikhov P.A. Digitalization of Business Processes in Dairy Family Farms

Larisa V.  Popova
Volgograd State Agrarian University, Volgograd, Russian Federation
Mariya S. Lata
Volgograd State Agrarian University, Volgograd, Russian Federation
Petr A.  Melikhov
Volgograd State Agrarian University, Volgograd, Russian Federation

Abstract. The article presents the trends of digitalization of small agribusiness; in particular, digital solutions are suggested for small dairy  farms,  which are currently characterized by a low involvement  in the process of  digital transformation of the agro-industrial complex, which reduces the attractiveness of business processes in the small business sector. Russia does not occupy a leading position in terms of the use of digital technologies in the livestock industry, in particular, dairy cattle breeding, which develops mainly in peasant farms. The study showed that the IoT can serve as an effective tool to solve the problem of digitalization in this area of agriculture. The object of the study was family dairy farms, since they contain the largest part of the livestock (about 70% of cattle and 72% of dairy cows). The efficiency of this critical issue solution depends on the timing of the creation of a digital agricultural ecosystem, uniting the potential of large and small forms of management. In order to be truly effective, the ecosystem must consider the specifics of business processes of small agricultural enterprises and the prospects for sustainable development of small agricultural enterprises. As an example, the article analyses the digital ecosystem of Rosselkhozbank, which is built using the element base and domestic software, which increases the level of security, productivity and the ability to unify with other digital platforms and application solutions, including Russian state information resources. The result of the study is the developed model of a smart farm, the economic efficiency of the first stage of its digitalization is calculated, the prospects for the transition to a fully automatic mode of management of all business processes are determined, and all the suggestions mentioned above increase the attractiveness of small dairy farms.
Key words: digital economy ecosystem, digital potential of small agricultural formations, small agribusiness, business processes in dairy farming, IoT, milking robots.
Citation. Popova L.V., Lata M.S., Melikhov P.A., 2025. Digitalization of Business Processes in Dairy Family Farms. Regionalnaya ekonomika. Yug Rossii [Regional Economy. South of Russia], vol. 13, no. 1, pp. 173-182. (in Russian). DOI:https://doi.org/10.15688/re.volsu.2025.1.17

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