Oborin M.S. Strategic Planning of Recreational and Tourism Sector Development of Perm Krai in Conditions of Restrictions

Matvey S. Oborin
Perm Institute (Branch) Plekhanov Russian University of Economics, Perm, Russian Federation;
Perm State Agro-Technological University named after Academician D.N. Pryanishnikov, Perm, Russian Federation

Abstract. Development of the tourist and recreational sphere of the country’s regions is one of the points of economic recovery in the post-pandemic period, the importance of which is increasing in terms of stimulating domestic tourism in the country. Perm Krai has the necessary potential to increase its competitive advantages as a center of tourist and recreational services among the regions of the Volga Federal District, since it is consistently among the top three regions in terms of financial and economic indicators of sanatorium treatment. According to expert estimates, this direction will recover at more quickly accompanied by state support measures. However, with the continuing risks of restrictions the need for strategic planning of this activity increases significantly. The article presents the competitive advantages of tourist and recreational industry of Perm Krai. The study used general logical research methods, system and situational approaches, simulation of economic processes. The analysis of the problems of tourism development of Perm Krai is carried out, the limitations and promising directions of its further growth are determined. A model of tasks and solutions for the development of promising tourist territories is presented, which allows to situationally assess the state of tourism in the region, the dynamics and results of its development, as well as make changes to market regulation, if necessary. Further development of scientific research in this area should be associated with the adjustment of existing tools and mechanisms at the regional level to situational problems of the functioning of tourist and recreational industry of Perm Krai. The formation of a cluster framework of territories should be organically combined with support measures in conditions of restrictions, which may subsidies and compensation for labor costs, preferential loans, tax holidays.

Key words: tourism and recreation industry, tourism development strategy, tourism industry, strategic planning, recreation, competitive advantages, infrastructure.

Citation. Oborin M.S., 2022. Strategic Planning of Recreational and Tourism Sector Development of Perm Krai in Conditions of Restrictions. Regionalnaya ekonomika. Yug Rossii [Regional Economy. South of Russia], vol. 10, no. 1, pp. 137-146. (in Russian). DOI: https://doi.org/10.15688/re.volsu.2022.1.13

Attachments: /eng/contacts/13_Oborin.pmd.pdf