Marusinina E.Yu. Intellectual resources management of the firm in the implementation of its innovative strategy

Marusinina E. Yu.

Candidate of Economic Sciences, Associate Professor, Chair of Management, Volgograd State University (econmanag@volsu.ru)



Abstract.

The article is devoted to the formation of an effective system of knowledge management in terms of the innovative development of an enterprise. The author proved the need for the use of staff’s intellectual potential maps to determine their compliance with the requirements of participation in the implementation of the firm’s innovative strategy.

Key words: intellectual resources, intellectual capital, intellectual potential, intellegence, system of balanced indices, intellectual potential maps.

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